Position Title: Senior National Account Manager
Summary:
The Senior National Account Manager will play a pivotal role in developing and executing the annual business plan for their assigned accounts, driving both sales and profit growth across current and new product lines. As a key leader within the sales team and an integral member of the channel’s leadership group, this role will build long-term strategic partnerships with customers while ensuring critical sales and profit objectives are consistently achieved.
Key Responsibilities:
Lead a high-performing sales team and manage virtual office operations while embodying the company’s core values and strategic priorities. Foster a culture of continuous improvement and adaptability, ensuring goal-setting, performance tracking, and accountability through scorecards and metrics.
Cultivate strong, trusting relationships with key decision-makers. Deeply understand customer strategies, priorities, and growth potential across departments to identify opportunities for productive partnerships.
Develop and implement customer-specific strategic plans that create competitive advantages, enhance customer satisfaction, and drive growth. This includes assortment expansion, new product launches, promotional campaigns, and plan-o-gram improvements.
Identify and capitalize on business opportunities, securing internal support from senior management when needed. Lead the sales process from start to finish, ensuring seamless execution at every stage.
Take the lead in preparing and delivering high-impact sales presentations, product line reviews, and promotional proposals. Collaborate cross-functionally to align on customer objectives, presentation strategies, and negotiation tactics to achieve business goals.
Conduct store visits and market assessments while engaging with customer leadership to explore local initiatives that drive mutual business growth.
Work closely with the Cincinnati teams to leverage best-in-class analytics, replenishment, marketing, and operations capabilities. Ensure customer needs are clearly communicated and integrated into annual plans.
Partner with Operations and Brand teams to create and execute customer-focused programs that drive sales and market share growth while achieving financial targets.
Oversee budgeting and forecasting processes, fostering a collaborative environment with both internal teams and the customer’s supply chain to ensure forecast accuracy.
Stay current in the field by engaging in continuous learning through educational opportunities, professional networks, and industry publications.
Perform other duties as assigned by management.
Qualifications: