Job Title: Senior Trade Marketing Lead - Kroger & Albertsons Account

Location: Cincinnati, OH or Remote

Overview: As a Senior Trade Marketing Lead overseeing the Kroger & Albertsons account, you will play a pivotal role in providing analytical support and developing sales and trade strategy to achieve segment growth and financial targets. This position is a unique blend of National Account Sales, Trade Fund Management, Category Insight, Category Management, Shopper Marketing and Data Analytics, requiring strong cross-functional competency.

Key Responsibilities:

1. Account Management:

   • Lead and manage the Kroger & Albertsons account, developing and nurturing strong relationships with key stakeholders.
   • Drive collaborative efforts to achieve growth and financial targets.

2. Trade Marketing and Sales Strategy:

   • Develop and implement trade marketing and sales strategies aligned with overall business objectives.
   • Utilize data analytics to identify opportunities, trends, and areas for improvement.

3. Cross-Functional Collaboration:

   • Work closely with Sales, Shopper Marketing, Consumer Insights, and Category Management teams to ensure coordinated efforts and holistic strategies.
   • Provide leadership and guidance in a cross-functional environment.

4. Experience with Kroger & Albertsons:

   • Utilize your expertise and experience with Kroger and/or Albertsons to tailor strategies to the unique dynamics of these accounts.
   • Leverage understanding of 84.51 to enhance data-driven decision-making.

5. Sales & Trade Finance:

   • Demonstrate proficiency in sales and trade finance to develop and manage budgets effectively.
   • Provide financial insights and recommendations to optimize trade investments.

6. National Account Strategy:

   • Be a self-starter capable of developing and executing national account finance and sales strategies.
   • Drive initiatives to enhance market share and profitability.

Qualifications and Skills:

• Bachelor's degree in Business, Marketing, or a related field (MBA is a plus).
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• years of experience in trade marketing, sales, and account management, with a focus on Kroger and/or Albertsons.
• Proven success in developing and implementing trade marketing and sales strategies.
• Experience with 84.51 data analytics platform.
• Strong analytical skills and proficiency in sales and trade finance.
• Self-motivated with the ability to drive national account strategy and execution.