Senior Account Director - Mid West (Ohio, Indiana, Kentucky) region
Job Purpose Successfully grow current and new customer business utilizing capabilities across CPG and non-CPG companies. This territory includes managing CPG Clients and would be a 70/30 split between account development and new business. Responsibilities include:
Strategically build upon current and new business relationships in order to close profitable business sales across all solutions.
Create client-centric campaign options utilizing the capabilities and resources to address client needs.
Develop strong relationships with senior-level decision makers to understand their business objective and how our capabilities can help potential customers to achieve their goals.
Develop a pipeline of new business prospects and lead strategies to convert these prospects to customers.
Engage with internal resources (Marketing, Digital Strategy, Consumer Insights, Operations, Finance, and Management) to both uncover business driving opportunities and elevate client proposals.
Maintain a weekly cadence of forecasting and reporting of lead development to management.
Achieve assigned sales targets and statistically manage targets and territory.
Skills required to drive success:
Ability to think independently, self-motivated
Strong active listening skills
Demonstrates resilience and grit
Strong time management skills
Ability to grow and maintain client relationships
Proven track record of delivering against sales targets selling to CPG companies or from within CPG selling to retailers. Must have 4+ years of related experience in the CPG industry.
Has consistently achieved or exceeded profitable sales targets selling business to business.
Experienced in selling digital media.
Passionate and driven by new business development and account growth potential.
Self-starter who takes initiative and maintains excellent follow through with clients.
Ability to confidently communicate and influence internal and external stakeholders. Success in building strong relationships with senior level decision makers.
Demonstrated ability to leverage data to develop tailored solutions for clients. Familiarity with syndicated data e.g., IRI and Nielsen.
Strong presentations, negotiation and consultative selling skills.
Proficiency in Google Cloud products, Microsoft Office (PowerPoint, Excel, Word) and Salesforce.